Battery Recalls Up; Sony Reputation Down

A recalled notebook battery made by Sony Corp. is displayed in an undated file photo. Sony Corp.'s battery problems deepened on Friday after Toshiba Corp. joined the list of PC makers recalling its batteries including Dell Inc., Apple Computer Inc. and Lenovo. (U.S. Consumer Product Safety Commission/Handout/Reuters)

Just when you think you’ve heard the last bad news for Sony, out pops another disaster.   According to Reuters, Toshiba Corp. and Fujitsu Ltd. joined a growing list of computer makers recalling Sony Corp (NYSE:SNEnews). batteries in the latest blow to consumer confidence in Sony’s reputation as a manufacturer.  This follows an announcement from IBM/Lenovo yesterday that they were recalling more than half a million notebook PC batteries made by Sony after a computer caught fire at Los Angeles International Airport

 Toshiba is recalling 83,000 batteries,  bringing the total number of Sony batteries recalled to more than 7 million since mid-August.

The August recalls for Dell and Apple  will cost Sony between $170 million-$255 million.  The higher figure equals about one-fourth of Sony’s net profit for the current business year to March.

No comments yet

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

  • Recognition

    Alltop, all the cool kids (and me)

    Top Customer Service Blog
    Online MBA Rankings
  • Recent Comments

    media player classic on $2000 a Year
    SEO Tips on $2000 a Year
    trim.ws on $2000 a Year
    visit koh samui thai… on $2000 a Year
  • Top 10 Posts

  • Amazon Apple Best Buy Blogging Brand Engagement Brand Management Circuit City Co-Creation Content Conversations Customer Experience Customer Made Digital Home Disruption Entertainment Experience Economy Gaming Generation C (ontent) Global Connectivity Greatest Hits Innovation Lifestyle & Leisure Loyalty Marketing & Advertising Microsoft MP3 orthodoxies Power to the Pocket Retail Retail Close to the Customer SecondLife Sensors Services Simplicity Social Media Social Networks Sony Techno Wars Telecom The New Media This Changes Everything Uncategorized Virtual Life Wi-Life Youth
  • RSS Archive Favorites

  • Where Are You?

    Locations of visitors to this page
  • Archives

  • Next-Up

  • %d bloggers like this: