Customer Experience at Best Buy

While Apple gets that whole Customer Experience thing, Best Buy apparently does not.  Engadget reported yesterday that Best Buy customers who signed up for a PS3 pre-order from Best Buy’s online store are getting the cold shoulder from the mega retailer.  Best Buy sent out a curt email to customers the other day saying,

“Your preorder for the PlayStation 3 gaming system will be canceled.”

Best Buy says that its online store system was not “intended to take preorders,” despite the fact that Best Buy availed its online store system to just such an purpose.   As a consolation,  pre-order customers are getting a $10 Digital Coupon towards a future purchase, but we’re not sure that’s going to do much to cheer up little Jimmy on Chrismahanukwanzakah morning.


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